Vanity Fair has a fascinating piece on the rise, fall and reboot of Microsoft. The story is really about leadership; from the days of Bill Gates and Steve Ballmer; to Ballmer succeeding as CEO; and finally to Satya Nadella. It’s a great piece and definitely worth reading.
I’m a big admirer of Ballmer, but must call him out on something he said in the article:
“The worst work I did was from 2001 to 2004,” says Ballmer. “And the company paid a price for bad work. I put the A-team resources on Longhorn, not on phones or browsers. All our resources were tied up on the wrong thing.” Who shoulders the blame is a matter of debate, but the fact is neither Ballmer nor Gates stopped the failure from happening, even as almost everyone else saw it coming.