pandora

A couple days ago, we referenced a comScore study on mobile apps. Since then, more articles about its findings are surfacing. Quartz has an overview of the top 25 most used apps by US consumers. Highlights:

  • Facebook is unsurprisingly the #1 most used app
  • Pandora is surprisingly #5…no Spotify
  • Google is the top mobile app publisher
  • Facebook Messenger is the top messaging app, ahead of Snapchat, Skype and Kik…no Whatsapp, no Google Hangouts
  • No games made the overall top 25

The study also breaks down popularity by age segment, which The Atlantic graciously provided. Highlights:

  • Facebook, Youtube and Pandora are universally popular
  • The younger, the more popular is Instagram
  • Older folk use Facebook Messenger more than Snapchat or Kik
  • Email didn’t make the top 10 for 18-24 year olds

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So it’s true. Apple really did acquire Beats for $3 billion.  It’s Apple’s largest acquisition ever.

Noted New York venture capitalist Fred Wilson raised a few eyebrows earlier this month at TechCrunch Disrupt in predicting that Apple won’t be a top three tech company by 2020.  Because Apple is “too rooted to hardware” and not capable enough with the cloud.

Consider this acquisition a bullet point to that forecast.

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