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The extraordinary thing about Macs is its ability to convert sales into profit — no other computer manufacturer does it as well as Apple. For every $100 worth of computer that Apple sells, Apple makes $19 of profit whereas competitors are lucky to make $4. That’s more than 4x the margin, which is amazing.

PC makers feel the sting, but Macs still comprise less than 7% market share so Microsoft hasn’t felt the same kind of pressure. The Redmond company soon will, however. In Apple’s latest quarterly report, Macs grew 21% compared to the previous year’s quarter, over a time when the overall PC market is flat. Apple hasn’t done as well since 1995.

Apple has traditionally focused on the high end market; but more and more, Apple has been willing to compete in the middle. That’s why Apple is still selling the the non-retina MacBook Pro, the original iPad mini and the iPhone 5C, even though those products aren’t likely to garner the same high customer satisfaction scores that Tim Cook often brags about.

While Mac units shipped grew 21%, revenue only grew 18% — evidence that the average selling price of Macs sold has declined. This is a signal that Apple intends to grab market share.

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There’s an interesting story on Business Insider about how Google is trying to force its partners to include more Google made apps on their Android phones.

Google is requiring one of its partners to increase the number of Google-made apps from nine in 2011 to 20 in 2014.  This year’s agreement also required that there must be a Google search widget on the default home screen of the phone along with an icon for the Google Play store and a Google icon that houses 13 apps included “Google Chrome, Google Maps, Google Drive, YouTube, and Gmail among others.

As you might have guessed, I have mixed feelings about this.

The upside is that the more Google-y the experience, the better (right now). Google apps like Maps and Chrome are better than their alternatives. Others like Google Play and Youtube have no alternatives.

The downside is that Google is acting like a monopolist — with shades of Microsoft.

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