iphone 6 plus

Old time iPhone users, “I told you so.” If I got a dollar every time an iPhone enthusiast told me a 3.5-inch display is the perfect size, and then of course, a 4-inch display, I’d be beaching in the Maldives by now.

Pocket is seeing huge shifts in usage with the iPhone 6 and especially with the iPhone 6 Plus. iPhone users who had an iPhone 5 or 5S and then got an iPhone 6 Plus read an astonishing 65% more articles on the bigger (and better) phone.

Consuming on the iPhone 6 Plus is so good, iPhone users are using their iPads dramatically less. With the puny iPhone 5S, people consumed 55% of the time on the iPhone and 45% on the iPad. Then those same people upgraded, and now they consume 80% of the time on the iPhone 6 Plus and only 20% on the iPad. With a phablet, there is much less need for a tablet.

iPhone 6 users also saw a similar usage bump, just in smaller amounts relative to its superior sibling.

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I first prognosticated that the iPhone 6 Plus would outsell the iPhone 6. A week later, I wrote that the forecast was likely going to be wrong.

A report from Consumer Intelligence Partners suggests that for every one iPhone 6 Plus, Apple is selling three times the number of iPhone 6s. It’s unclear whether that’s due to demand, but it’s at least due to supply.

As I wrote before:

The Wall Street Journal reported an unnamed source as saying:

We have been churning out 140,000 iPhone 6 Plus and 400,000 iPhone 6 every day, the highest daily output ever, but the volume is still not enough to meet the preorders.

Foxconn is making nearly 3x many more iPhone 6s than iPhone 6 Pluses, everyday. Given that, it’ll be awfully hard for the iPhone 6 Plus to outsell the iPhone 6.

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I was reading on Mashable how most are happy with their iPhone 6 Plus, a few are undecided, and a few returned it for the 6 — usually after only a day of use. That’s interesting because many who are happy with the 6 Plus needed a week or two to get used to it. Once they did, they loved it. That too was my experience with the OnePlus One.

The biggest reason for not liking the 6 Plus is that it wasn’t ideal for one handed use. Which I find fascinating, because the reason for that is not hardware — i.e. size per se — but software.

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I predicted the iPhone 6 Plus would outsell the iPhone 6, and I’m man enough to admit probable error. Three reasons for it: Apple lifers need time to adjust to a bigger screen, which I overlooked; major manufacturing issues with the iPhone 6 Plus, which led to people just buying the iPhone 6 instead; and surprisingly, Apple fans not really caring that much about specs.

I expect demand (not sales) for the iPhone 6 Plus to dwarf the iPhone 6 for Asians and Android switchers — two segments used to larger phones. For them, a 5.5-inch screen is no big deal. But for someone who’ve spent their entire smartphone lives with 3.5-inch and 4-inch screens, a 5.5-inch screen will appear ENORMOUS. Many struggle even with a 4.7-inch screen.

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It’s fascinating to read tech pundits around the web rationalize their cognitive dissonance in declaring the iPhone’s 3.5-inch screen size as perfect once upon a time, backtracking to 4-inches, and now praising something larger.

The most influential opinion on this seems to be Marco Arment, who explained away the logical inconsistency by characterizing phablets in 2011 as mediocre. That Apple fans confused execution with concept, that it required Apple’s flawless execution — possible only today — to reveal the concept’s true value.

It’s an interesting theory…except it’s totally wrong.

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Reviews are in from all over the web as Apple launches the iPhone 6 and iPhone 6 Plus today. The verdict? The best iPhone yet. Instead of yet another meta review about the new iPhone, which are everywhere already, let’s do something more fun: review the reviewers.

I tend to like two types of reviews: ones that focus on the phone’s impact on the reviewer’s personal life, and others that go in-depth and test everything to the nth degree. Rarely can a review do both. I don’t like reviews that lack analysis and are glorified spec sheets. Or reviews that couch everything, ready to duck criticism — reviewers should have a strong point of view. With so many publications out there today covering gadgets, it’s essential that reviews entertain while they educate. Videos help too.

Here are my top 5 favorite, pre-launch reviews for the iPhone 6 and iPhone 6 Plus.

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If you purchased a 5.5-inch smartphone today and don’t own anything else, the next device you buy simply won’t be a mini tablet. That money is better spent on other things, like a laptop or larger tablet. That’s why I believe the future of mini tablets is niche, and why larger tablets and laptops will ultimately converge.

That 5.5-inch device is good enough to be your daily device for personal consumption: browsing the web, reading books and even watching video. It’s still great for phone calls, photos and messages too. If you purchase a second device, it’ll be to do things you can’t do well on a 5.5-inch screen — like office work.

Despite most of Asia being clued into this for the past couple years, and despite large Android phones actually being popular in the US and Europe, the press there seemed largely unaware of this trend.

Until the iPhone 6 Plus.

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