google hangouts

A couple days ago, we referenced a comScore study on mobile apps. Since then, more articles about its findings are surfacing. Quartz has an overview of the top 25 most used apps by US consumers. Highlights:

  • Facebook is unsurprisingly the #1 most used app
  • Pandora is surprisingly #5…no Spotify
  • Google is the top mobile app publisher
  • Facebook Messenger is the top messaging app, ahead of Snapchat, Skype and Kik…no Whatsapp, no Google Hangouts
  • No games made the overall top 25

The study also breaks down popularity by age segment, which The Atlantic graciously provided. Highlights:

  • Facebook, Youtube and Pandora are universally popular
  • The younger, the more popular is Instagram
  • Older folk use Facebook Messenger more than Snapchat or Kik
  • Email didn’t make the top 10 for 18-24 year olds

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Facebook is in the press lately because the company is forcing users to communicate with friends through a separate Messenger app instead of the main Facebook app. The former is #1 on the app store but people are rebelling by slamming it with 1-star reviews. Privacy is also a common rallying cry, the accusation being that the app is too aggressive with permissions.

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Nobody likes to be forced to do anything, so it’s not surprising to see people react negatively. Many are still wary about online privacy, even as it is an increasingly illusory concept.

We think those knee jerk reactions are overblown. Facebook Messenger is a decent product and it’s no more aggressive in its privacy policies as other messaging apps.

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With Microsoft in the news recently (18,000 in layoffs!), we thought we’d check in with Skype 5.0, which launched last month for iPhone and will soon debut on Android. Skype used to be the name in messaging, but in today’s mobile world the venerable brand has become an afterthought to Whatsapp, LINE and even Google Hangouts. So how does Skype 5.0 fare?

The Skype team apparently rebuilt the app from scratch with a focus on speed. I’m glad to report the new version doesn’t feel slower than its competition. It looks good too. Microsoft wisely decided to stick to one common design (Windows Phone) and apply it everywhere. One nice upgrade is that if you use Skype for both desktop and iPhone, if a message is read on one it’s automatically marked as read on the other.

However, Skype remains as unusable as ever. Why? Contacts still works like it’s from the 90s. To message a new contact, I have to first search, hope the right person shows up and then manually add her. What makes it worse is that I haven’t used Skype in a long time, so most of the contacts in the “people” section are outdated.

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