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Inbox is a new mail client that The Verge calls “a total reinvention of email from Google.” Which is a bit of an exaggeration, but does demonstrate the excitement many in the tech press have for it.

Inbox is invite only for now; fortunately, Google sent me one and I’ve been using it exclusively the last few days.

How is it? There’s a saying in South East Asia: “Same-same but different.” Countries here have many similarities — ingredients used for cooking, the mix of urban sprawl and vast farmlands, the laidback, friendly culture — but each country has its own twist on things.

Inbox won’t change your life. It’s a pretty client with a few interesting ideas that are more incremental than revolutionary. The potential is certainly there for something truly new and for now, it’s same-same but different.

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