Your phone’s front facing camera does actually matter

One of the big smartphone trends this year is the “selfie” phone. HTC, Lumia, Sony, Huawei and many others all have at least one marketed that way.

I suspect that my initial reaction is like many of yours: scoffing dismissal. I’m now a convert however, and completely understand why this market might actually be large.

Sure, apps like Snapchat and Bolt encourage quick shots as ways of communicating, so the front facing camera is more valuable.

But it’s more than that, and it all comes down to this one tool: the selfie stick.

In case you don’t know what that is, it’s a selfie stick. It’s a tool where you can attach your phone to one end, extend the stick out and have the camera countdown to take a photo. So instead of asking strangers to take photos of you (and your group), you can easily do it yourself with the stick.

I’m on holiday right now with my girlfriend and she absolutely loves it. We’re in Japan, where the stick is not yet common place, and we get a lot of people staring. I’m pretty sure most of them want one too.

I snigger as much as the next guy when it comes selfie-crazed behavior, but it’s a different thing when you’re on holiday. You don’t just want a pic of the temple, you want the pic of the temple with you in it.

You want to be in the photos, and asking strangers who don’t speak your language to take one for you is a major pain. The selfie stick solves it.

We took a ton of photos this way, to the point where we probably took more photos with the front facing camera than ones with the back. It flips the typical camera phone use case on its head.

I actually wished our iPhone 6 Plus’ front facing camera was better.

The selfie stick craze is sweeping through at least China and South East Asia. If it hasn’t hit your region yet, trust me, it will.

Once it does, you’re going to actually pay attention to whether your next phone has a good front facing camera.

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